Email Marketing Agency
Design and content conception
Setting up automations
Cheap customer loyalty through newsletters
Email Marketing for North America and around the World
We do email marketing for North America and the world! As Bobardt Enterprises Inc., we support you and your projects worldwide. So we don’t limit ourselves exclusively to our locations in Appleton, New York and Wesseling Germany. With virtual conferences and voting sessions, we put the finishing touches to your email marketing so that you can score points with your customers with strategically thought-out newsletters.
As a full-service online marketing agency, we offer you everything from a single source: In addition to the marketing strategy, we design and manage your email campaigns. We also consider ourselves responsible for the design of your newsletter and will be happy to advise you in detail about the control options and success measurements of the campaigns.
Our experienced experts, who combine competence with creativity, are available to support you nationwide. Of course, as a service provider, we also take social values into account. In order to ensure good cooperation, we attach particular importance to open communication and a transparent way of working that is understandable for both parties at all times.
Our E-mail Marketing
Services and Packages
Email marketing strategy
Are you still unclear to what extent and at what intervals you should display high-quality content via emails and newsletters? Then contact Bobardt Enterprises Inc.! We will generate a cross-topic email marketing strategy for you that will allow you to fully exploit the potential of your newsletter.
Of course, we prepare the strategy from an individual perspective, taking into account factors such as your contact points, seasonal aspects or your overall production. We will ask you in advance about your goals, your current manpower and the available budget. Once we have received this information, we will conjure up your personal email marketing strategy and will be happy to adjust it again if necessary if certain data or situations change for you.
Email marketing & Account Support
Sending newsletters regularly offers you many advantages. The time required is limited, but a large number of new and existing customers can still be reached through regular newsletters. However, email campaigns require regular optimization measures. At Bobardt Enterprises Inc., we proactively work for your company – by sending your emails, designing and optimizing the content, and making automation and adjustments. Detailed reporting and the resulting recommendations for action are also part of our range of services in the area of email support.
E-Mail Marketing Set-up
For successful email marketing you need the right software. If you already use a relevant customer relationship management tool or successfully operate a CMS, we would be happy to set up a corresponding connection for you that ensures direct data exchange. Alternatively, we configure email marketing of your choice and provide the appropriate templates.
Optin form Integration
Would you like to place a registration form on your website to specifically make new customers aware of your offer? No problem, because we at Bobardt Enterprises Inc. will be happy to install a legally compliant form for you that harmonizes with the rest of your website in terms of design.
Newsletter Marketing Automation
With targeted newsletter marketing automation, you can significantly increase your performance. Marketing automation makes it possible to control, plan and implement all relevant activities and processes from a single source. With such automation you get a user-friendly and scalable platform that networks across channels without media disruptions.
This enables automated workflows from which you gain valuable insights about your target group. In addition, sending emails automatically saves you a lot of work and, depending on your goal, you can also ensure complex processes. With the pre-planned newsletters you can also strengthen customer loyalty by sending, for example, automated welcome newsletters, follow-ups after sales, birthday greetings or emails on special calendar dates.
Newsletter Copywriting
Email marketing and content copywriting go hand in hand. In order to arouse the recipient’s desire to buy, it is particularly important in copywriting to have an appealing and clearly formulated subject line. We at Bobardt Enterprises Inc. would be happy to show you how to create individual subject lines that arouse curiosity and at the same time have added value for readers.
Since, as we all know, the tone of voice makes the music, we also take care of the right tone for your target group during copywriting and include an advantageous call-to-action. In addition to pure copywriting, we would also be happy to take on your other media-relevant content creation for photos, graphics and/or video content.
Advantages of Newsletters Marketing for SMEs
High ROI with data-driven E-mail Marketing
Newsletter marketing is anything but old hat! Because with hardly any marketing channel, SMEs generate such a high ROI, i.e. return on investment. If you plan your newsletter strategically and adapt it to the needs of your target group, you can make a profit from every euro you spend.
How high the sales potential ultimately is, of course, depends on your products/services and your target group. However, with a strategically well-thought-out offer, it is entirely possible to generate ten to thirty times the budget used.
Customer Retention: Building relationships with the customer base and prospects
Email marketing is so valuable because it can be successful in all phases of the customer journey. Sophisticated newsletters help you to get new customers excited about your products as well as to (re)activate existing customers. The better your recipient list is designed, the easier it will be for you to maintain your customer base and reach new interested parties.
What’s Something You Could Teach Me About?
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More Sales and Conversions
Well-thought-out email marketing helps SMEs increase conversion rates and generate more sales. In contrast to other marketing measures, newsletter marketing is significantly more cost-effective. Although the conversion rate is around three percent with a well-thought-out strategy, the only costs incurred are the provider costs and the costs of entering the address.
In turn, an SME can continually inform customers about new products and services without having to pay extra for new subscribers. Newsletter marketing is therefore seen as a long-term investment with which you can contribute to long-term sales stability or even significantly increase your current sales.
Legally compliant (GDPR, PIPL, and CCPA compliant) email marketing
What you need to pay attention to when it comes to legally compliant email marketing
Newsletters are subject to certain legal aspects that you should definitely know and take into account. To do this, you should first and foremost observe the legal data protection regulations in accordance with the General Data Protection Regulation. The EU Cookie Directive requires that users disclose their data voluntarily and must give their consent beforehand.
The best way to create a template like this is to use a cookie banner. Customers then receive another confirmation link via the double opt-in process, which they agree to by clicking on it. An imprint with all relevant company data is also mandatory in the newsletter. If you would like to further secure your email marketing, you should include an unsubscribe link at the end of the newsletter so that recipients can contact you at any time
Automated Newsletter Marketing with these Tools
Hubspot
Different functions in email marketing can also be implemented with HubSpot. The range of functions is just as varied as Mailchimp. For example, in addition to newsletter marketing, you can also manage ads and automate personalized contact data in the integrated CRM. This software also works without programming, so that your content is forwarded to your target group at the right time.
Mailchimp
Discover the world of newsletter marketing with Mailchimp! The web-based application makes it easy to get started, and we at Bobardt Enterprises Inc. are here to help. Together we create appealing templates and content. Our experts offer training to unlock Mailchimp’s full potential. We even customize the programming so you can seamlessly integrate third-party systems. The user-friendly interface and diverse functions make Mailchimp the optimal choice. Try the free version or choose from different trial versions to experience the software yourself!
Salesforce
Salesforce dominates the world as the leading CRM software and is accessible to companies of all sizes thanks to its cloud-based application without device restrictions. The decision to use additional services or focus on Salesforce email marketing is yours. Ideal for large teams with many subscribers, Salesforce excels at content creation and is valued for dynamic, multilingual, and personalized emails.
Frequently Asked Questions about our Email Marketing
Is the initial consultation at Bobardt Enterprises Inc. free?
Yes, there are no additional costs for the initial consultation with Bobardt Enterprises Inc. Instead, you can only decide after the conversation whether you can imagine working with us on a long-term basis or not. If you would like, we will of course explain our cost model to you in the first conversation.
What exactly is meant by Email or Newsletter Marketing?
Email or newsletter marketing focuses on advertising messages or information that are sent to recipients via electronic mail. The goals of this form of online marketing include finding new customers, retaining existing customers and promoting product purchases.
What separates really good email marketing from bad?
Email marketing has a lot of potential, but also risks. Companies have to manage the balancing act of presenting users with interesting content without sending impersonal “mass emails”. If in doubt, the motto “Content is king” also applies here.
It is more important and more sustainable to send content with added value to the recipients and to generate a purchase desire from it. Pure “PR emails” with intrusive advertising messages usually do not have the desired effects.
How expensive is email marketing and what costs should I expect?
With targeted email marketing, you incur significantly lower costs compared to other marketing measures. For example, prices for professional customer management services start at just 12 euros per month. For example, if you send out a monthly newsletter, even if you have more than 10,000 recipients, you will only pay a low three-digit sum.
Since contact with existing customers is almost unlimited, it is even possible to “follow up” in a targeted manner without incurring any additional costs.
Why Bobardt Enterprises Inc.?
Bobardt Enterprises Inc. Warranty
With honest and transparent remuneration, individual contract terms and no hidden costs, your risk remains manageable when you commission us.
Your success is our goal
A return on investment (ROI) of 2x, 3x, 4x is not uncommon in our campaigns. For us, only your maximum performance counts.
10 Years of online Marketing Experience
We have been supporting online marketing projects for well-known companies for 10 years and have set up hundreds of successful campaigns.
International Marketing Group
We belong to the international Bobardt Enterprises Group and therefore have a strong network of partners at our side.
24-hour support plus hotline
You can reach our support 24 hours a day, around the clock. We have also set up a hotline for you. You can reach them from Monday to Saturday from 8 a.m. to 8 p.m. We offer international support in German, English, Spanish, Portuguese and French
Let’s Work Together
“Together we create success! at Bobardt Enterprises Inc. – your partner for innovative solutions and sustainable collaboration. Together we create more than just business – we create success stories. Let us realize your visions together and reach heights that you may not have imagined before “With Bobardt Enterprises Inc. at your side, every step will be a step toward success!”
Bobardt Enterprises Inc.
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Address:
4321 W. College Avenue Suite 200,
54914 Appleton Wisconsin USA
(920) 757-2699