Digital Analytics

Digital analytics Agency for North America and all of Europe

Bobardt Enterprises Inc., as a full-service marketing agency from the metropolises of Appleton New York and Wesseling in Germany, takes over your web analysis. We take important key factors such as the behavior of the users of your website into account. Our experienced experts only use high-quality web analytics programs to correctly interpret the information and adapt your online campaign accordingly.

Based on the results, we write comprehensive status reports and help you with individual recommendations to increase the added value of your website and/or your online shop in the long term.

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Our Services in the area Web Analytics

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Analytics audit and optimization

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Implementation of Google Tag Manager (GTM)

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Setup and analysis with Google Analytics

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Analysis with Matomo Analytics and third-party software

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Bing and Yahoo Analytics

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Conversion tracking

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Web Analytics Consulting

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Reporting

Web Analytics tools we are familiar with

Google Analytics.
Google Tag Manager
Google Search Console
Matomo Analytics

Call Tracking

Over 70% of orders in the B2B market are settled by telephone! It is important to know where telephone orders come from and what they contribute. With the help of web analytics, orders obtained over the telephone can be monitored. This will help you derive valuable insights from it. However, this tool is missing a lot of important information that call tracking can give you.

Stay on top of things with tracking

The specialists at Bobardt Enterprises Inc. use professional tracking marketing to ensure that the ROI of all marketing activities becomes transparent. Only when you have a complete overview can strategic decisions be made.

Where are my calls coming from?
Which online and offline channels led to the conversion?
Which keywords led to a telephone order?
What is the ROI of my offline channels?
How valuable is my telephone channel compared to other online and offline channels?

Call tracking as an important building block for the customer journey

The role of telephone calls in the purchasing process, including the customer’s journey – called the customer journey – must be clearly defined. Our experts know how to correctly interpret and evaluate the information collected and use it to optimally set up your campaigns.

Call tracking is therefore a useful and indispensable addition to your existing Google Adwords, affiliate and/or conversion optimization activities.

Frequently Asked Questions to our Digital Analytics

What is meant by Web Analytics?

Web analytics is a sub-area of digital analysis in which previously collected data is evaluated. Thanks to the visualized and interpreted data, it is possible to understand how users use websites and, accordingly, how the user experience can be optimized.

Why are web analytics particularly important for SMEs?

With the help of web analysis, small and medium-sized companies can easily determine which products and services are well or less well received by users. That’s why data-driven marketing is an important tool for assessing the success of campaigns and adjusting lead cost planning accordingly.

What role does the GDPR play in web tracking?

Tracking may only be used if the guidelines of the Data Protection Regulation are adhered to. This means that the data must be collected anonymously.

So that the two don’t get in each other’s way, you have to set up (pseudo-)anonymized user profiles, adapt the GDPR and set “opt-ins” that make it possible to only collect the data when users confirm this with a click .

How expensive is web analysis and what costs should I expect?

The price dimensions of web analytics depend on the tool chosen and the scope of services. That’s why everything from a few hundred euros to a four-digit amount per month is included in the price. We at Bobardt Enterprises Inc. would be happy to discuss your individual wishes with you and, on this basis, provide you with a transparent price calculation.

Why Bobardt Enterprises Inc.?

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Bobardt Enterprises Inc. Warranty

With honest and transparent remuneration, individual contract terms and no hidden costs, your risk remains manageable when you commission us.

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Your success is our goal

A return on investment (ROI) of 2x, 3x, 4x is not uncommon in our campaigns. For us, only your maximum performance counts.

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10 Years of online Marketing Experience

We have been supporting online marketing projects for well-known companies for 10 years and have set up hundreds of successful campaigns.

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International Marketing Group

We belong to the international Bobardt Enterprises Group and therefore have a strong network of partners at our side.

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24-hour support plus hotline

You can reach our support 24 hours a day, around the clock. We have also set up a hotline for you. You can reach them from Monday to Saturday from 8 a.m. to 8 p.m. We offer international support in German, English, Spanish, Portuguese and French